The Client
The Dairy Fairy offers an array of nursing bras and intimates for every body, every mama. This whimsical brand boasts of magical quality that you can feel—and promises to be your trusted fairy godmother through nursing and beyond. With months of collaboration with their founder, I crafted foundational marketing emails as well as monthly email retainer work to highlight their beautiful products.
Agency // Lāer Studio, Upmkt Digital
Design // Studio Herbert
The brand is...
〰️
The brand is... 〰️
Whimsical. Happy. Inspiring.
Copywriting Services
Foundational Emails
A complete foundational email package was needed to gain more traction for this e-commerce brand—complete with welcome flows, winback emails, abandoned cart emails, and more.✨
Marketing Email Retainer
I crafted monthly marketing emails that reflected the joy and magic of their products. It was such a treat to come alongside this founder and bring their creative vision to life—to be a source of encouragement to mamas everywhere. 🍼
